The Art and Science of Blogger Relations 2.0

Now you can download the version 2.0 of the free eBook: The Art and Science of Blogger Relations by Brian Solis. Blogger relations is one of the most discussed topics in PR today. While everyone claims it requires only common sense, the truth is that there are lessons, examples, and strategies you should read about first, in order to understand how the dynamics of influential relationships are evolving. Topics covered: Building a Bridge Between Your Story, Bloggers, and People The Challenge of Social Media Brand in the Internet Era How Bloggers Can Work with PR People 101 Outing Bad PR Advice on Media and Blogger Relations Blogworld Expo: Building Relationships with Bloggers The New Rules for Breaking News The New Rules of Breaking News, Beware of Embargoes Dear Chris Anderson, an Open Letter to Make Things Right Making Mistakes and Amends in Blogger and Media Relations Download.